openSUSE:Social media launch plan
Release launch general plan: social media
General approach
Before the release date we need to have a clear plan what to tweet/dent/like and 'plus' at any time. The plan is based on previous experiences and has improved after each release!
What we do: In a coordinated fashion openSUSE community members can deploy the same content in the different languages across social media. The content for the major social media sites is prepared and translated, ready to copy-paste. There is also a time proposal included for when what needs to be send out.
Each openSUSE account has administrators but we need help from others to re-tweet, like, '+' and so on and to use their own channels to spread the word. It is important that we all agree on the right keywords and the general message!
Common contents must include the correct URL, keywords (tags) and references. We use the tags and references to reach a wider audience: the messages have to be designed to show up on streams of people following Linux, Apache, KDE and many others. Do not forget these!
The following two tables help to execute the above plan:
- The first table helps to identify the messages that should be promoted in each time zone per media site.
- The second table describes the messages in a number of languages.
Preparing for the next release
Social Media Messages for Leap 15.5 (needs updating)
The table below gives the messages we want to get out and at what time (in UTC) over our different media channels. The messages have to be adopted for the social media: twitter (due to the limit of 280 characters, at most 260 so people can retweet it), facebook, etc and for the various languages. We do that in tables below (scroll down!).
Languages
Please translate this table and share content on local social media platforms Please translate this table, only the twitter and facebook/G+ tables with the final messages'
English
| English Base messages | |||
|---|---|---|---|
| Time (UTC) | Message | Person Who will Post | Recommended images to use if you want. Link to url of image |
| 3 Days Before 16:30 | The release of Leap 15.6 will have Python 3.11. Many unmaintatined Python packages were removed as part of a transition to Python 3.11. @openSUSE | ddemaio | The image can be found at https://commons.wikimedia.org/wiki/File:Python_image.jpg. No changes made. |
| 2 Days Before 10:30 | The Welcome package in Leap 15.6 provides new users with helpful tips on how to contribute to the project, add new software, find documentation and #donate to the Geeko Foundation. @openSUSE https://geekos.org/ | ddemaio | |
| 1 Day Before 10:00 | AI is changing our world. Leap 15.6 has #software packages for #developers, data scientists, analysts & more that help #solve real world problems. @openSUSE #AI #tech. https://software.opensuse.org! | ddemaio | |
| 1 Day Before 13:00 | Computer science staff and students can use Leap 15.6 for building, testing and deploying their infra and projects. Try #Cockpit for significant enhancements in system along with container management capabilities for users. @openSUSE https://en.opensuse.org/Features_15.6 | ddemaio | |
| 1 Day Before 16:30 | Using Grafana and Prometheus with Leap 15.6 will give instant visual insights and analysis of real-world data to help with making informed decisions. @openSUSE https://software.opensuse.org/package/grafana | ddemaio | 
|
| 1 Day Before 17:30 | Leap 15.6 is for home, office and business uses. But there is more. The OS can run anywhere. It simplifies cloud, server, application and container deployments. @openSUSE https://get.opensuse.org/ | ddemaio | |
| 1 Day Before 20:30 | @openSUSE has a long tradition of having @KDE's Plasma LTS version. Leap 15.6 is no different. It comes with Plasma 5.27.11. - https://kde.org/announcements/plasma/5/5.27.0/ | ddemaio | need new |
| 09:00 | The release of Leap 15.6 is made for you. It's an operating system that offers dependability and brings tools, languages and libraries you need to be creative & productive. @openSUSE https://en.opensuse.org/Features_15.6 | ddemaio | |
| 10:30 | Get ready! Leap will be available soon. Lift and shift workloads or containers developed on Leap to SUSE Linux Enterprise if you need extended support. Check out the container management capabilities of #Cockpit. @openSUSE @SUSE https://get.opensuse.org/leap/ | ddemaio | |
| 12:00 UTC | Experience the perfect blend of stability and innovation in Leap 15.6. Get Leap 15.6! The OS is out and waiting for you to download and use it. Leap empowers developers, sysadmins and users. - https://get.opensuse.org/leap/ | ddemaio | |
| 16:30 | Working on the #Cloud images of Leap 15.6. These @openSUSE #images should be available pretty soon. | ddemaio | |
| 17:00 | Do you use Leap Micro as a Host OS for containerized & virtualized workloads? Or Leap 15.6 for many other things? Download them both at get.opensuse.org | ddemaio | |
| 1 Day After 10:30 | @openSUSE provides choice. Tumbleweed! Leap 15.6! Aeon! Kalpa! #Slowroll! https://get.opensuse.org/ Visit https://get.opensuse.org/ to download the latest release of #openSUSE. | ddemaio | 
|
| 1 Day After 16:30 | Migrate seamlessly to an enterprise version from Leap 15.6. Knowing extended support is available from @SUSE ensures businesses and professionals using Leap 15.6 can enjoy a clear, supported transition to an enterprise environment. https://get.opensuse.org/ | ddemaio | |
